ISIC United Kingdom

2019 Brand Refresh: Introducing The New Look ISIC

As part of a global brand refresh campaign, ISIC is introducing a fresh, modern and stylish new logo and card design. The new look will roll out gradually over the course of 2019 & into 2020.

About the new card design

The logo features a refreshed colour palette that stays true to its origins, while also embracing a new look and feel. By eliminating the complexity and dated iconography, the new ISIC identity gives cardholders a clear, simple and professional sign of membership of belonging to a global community.

ISIC card duo personalised 500x271

Important information

  • There will be a transition period where both old and new cards will be available on the market, this will be for quite some time. It is important for all benefit partners globally to be able to recognise both card designs. 

  • Please see this PDF for more information about the new ISIC card design & how to distinguish and validate authentic ISIC, IYTC & ITIC cards.
  • You do not need to do anything right now. Your current card design and any supporting posters/banners are all still valid, accurate and recognized. Your partnership manager will speak with you directly when the time comes to update any items and will work with you to determine a suitable time frame.  


If you have any questions, please send us an email

Extra: see the card in action in the below video from the ISIC Global Office


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